Star Wars Gifts Introduced
Exclusively at Hallmark Gold Crown Stores
KANSAS CITY, Mo. (March 23rd, 2011) - Coming
this April to a Hallmark Gold Crown near you, is a line of exclusive Star Wars gifts featuring quotes from the entire saga.
Hallmark has been making Star Wars greeting
cards, Keepsake Ornaments and party goods, for years now, so creating a line of gifts featuring the wit and wisdom from the
Star Wars universe was the logical next step,” says Aaron Heim, a Retail Editorial Strategist at Hallmark, “The
addition of the gift line presents a new way to connect and celebrate with the fan in your life.
The line includes glassware, coffee mugs, travel mugs
with sound, picture frames, sound buttons, desktop sentiments and even a bottle opener shaped like Darth Vader’s helmet.
The gift items prominently feature quotes from the Star Wars films that convey messages of encouragement, affirmation, support
and shared humor that we all know and love.
Star Wars has a strong fan base, but it is also
a huge part of pop culture. It’s something that people of all ages can relate to—from grandparents all the way
down to their grandkids—not just because of the fun and adventure we remember from the big screen, but because of it’s
enduring characters and lasting themes of perseverance, friendship and honor,” says Aaron.
Items range in price from $5.95 to $16.95 and
are available in limited quantities while supplies last starting in April. They make the perfect gift for Grads, Dads, or
anyone who shares the love of the Star Wars Universe.
About Hallmark Cards, Inc.
Hallmark makes the world a more caring
place by helping people express what’s in their hearts and spend time together — a privilege few other companies
in the world enjoy. Hallmark greeting cards and other products are found in more than 40,000 retail outlets in the U.S., including
the network of flagship Hallmark Gold Crown® stores. The brand also reaches people online at Hallmark.com and on television
through Hallmark Hall of Fame original movies and cable’s top-rated Hallmark Channel. Worldwide, Hallmark offers products
in more than 30 languages available in 100 countries. This privately held company is based in Kansas City, Mo., and is led
by the third generation of the founding Hall family. Visit http://corporate.hallmark.com for more details.